Daimler Design Navigator

Corporate Design Makes Brand Identity VisibleDesign Navigator provides easy access and quick orientation in the multifaceted world of Corporate Design at Daimler.

Layout of the 2008 Annual Report
Quick recognition of the corporate brand makes a substantial contribution to the success of the investor relations communications at Daimler. The 2008 Annual Report demonstrates this in an impressive way.

Best Practice Examples of Financial Communications

Graphic Concept of the 2009 Annual Meeting
Once again the Daimler Annual Meeting impressively showcases different core themes of the corporate communications in 2009. Our new Corporate Design was pioneered by the 2008 Annual Meeting.

Best Practice Examples of Financial Communications

A Picture Is Worth a Thousand Words
The pictures for Daimler publications are not restricted to vehicles and technical features. They deliberately also show the people who stand for the company and its innovations.

Photographic Style

Presenting Facts Vividly
Large numbers of facts and complex material should be prepared in a clear way so that essential information remains easy to understand.

Info Boxes, Tables and Diagrams

Corporate Messages in Moving Images
Films and videos—be they about the latest innovations or higher level corporate issues—address the viewer in a vivid and direct manner.

Film & Video

Graphic Concept of the 2009 Annual Press Conference
Ensuring efficient communication with the stakeholders of the corporate brand is one of the central tasks of Corporate Design at Daimler. Financial communications are a key topic in this regard.

Best Practice Examples of Financial Communications

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