Daimler Design Navigator

Ensuring Impressive and Efficient Communication Print media plays a key role for positive image transfer when dealing with customers, suppliers, employees, the press and authorities.

Daimler Overview Brochures
Divisional brochures, which have become an indispensable part of corporate communications, will be distributed once again at the 2009 Daimler Annual Meeting.

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Showcasing of Vehicle Safety Milestones
The new brochure on the topic of safety is the first in a series of three publications. In future, a new corporate information brochure will set the framework for the safety brochure and a new mobility brochure.

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Creation of a Logo in the Corporate Design
A new logo has been developed for the introduction of the supplier cooperation model "Daimler Supplier Network". The logo is to be used as a visual leitmotif of the Daimler Supplier Network in print media and on the Internet.
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Layout of the 2008 Annual Report
Quick recognition of the corporate brand makes a substantial contribution to the success of the investor relations communications at Daimler. The 2008 Annual Report demonstrates this in an impressive way.

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Three Examples of a Compelling Brochure Layout
Three brochures that clearly show their origin despite the differences in their content. The specific design elements are perfectly integrated into the overall design.

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The Age of Electric Mobility Begins
As a sequel to the flyers "SunDiesel" and "Environmental Guidelines," the present publication is the latest in a series of compact information brochures in the slender DIN long vertical format.

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Inform and Warn Impressively with Posters
The posters address the two topics of information security and the protection of non-smokers, and are used as examples of how the implementation reflect the design guidelines at Daimler.

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Employee Information with a Family Character
Internal publications and newsletters form an “information network,” with “Daimler” as the clearly identifiable sender.

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09.07.2009 | 3942